Affiliate Marketing Programs have started to appear in an ever growing number, which simply shows how effective they are. Most companies that do business online prefer to use affiliate marketing and basically let anyone willing to take care of the promotion and marketing aspect for a small commission. Companies who do business online must also consider hiring the Top SEO Company for the marketing assistance. This means that companies can stop focusing on marketing, and focus more on the products. But from an affiliate perspective, who wants to earn money promoting other people’s products, choosing the best affiliate marketing program can be tricky as nearly all major online e-commerce companies use this way of doing marketing. To earn money easily without promoting, you can invest in crypto market. Go to abra.com for more information
So, here are the top 2 Affiliate Marketing Programs and the reasons why they are in the top. Because it is hard to analyze each program and try to compare them and order them, it is important to compare them based on several criteria that are very important for affiliate marketing. These predetermined criteria are: Features and Tools, Ease of Use, Support, Reporting and Tracking and Profitability.
#2 Amazon Associates
Amazon Associates is definitely one of the best affiliate marketing programs out there. It may not be the best, but it is certainly one of the most professional and well maintained programs out there. This program came out very shortly after Amazon came up. It is one of the leading programs that basically started up the whole affiliate marketing revolution. While its features are amazing, it only ranks 2 in our top 2 best affiliate marketing programs. Below you can see a complete and detailed analysis of the program.
Features and Tools
Amazon Associates has a very impressive diversity of features and tools that are designed to help affiliates promote their products. Being one of the oldest and most successful programs for a huge e-commerce company, it is pretty normal that they spent a lot of resources developing the best possible promotional tools to help ease the work of their affiliates. Among the traditional links and banners which can point to absolutely any page from Amazon, the most innovative tool is the ability to create your own e-store. Affiliates can now create their own little store and display whatever items they want, and embed it in their website. Everything is customizable and the whole process is very smooth.
Ease of Use
Amazon Associates is one of the easiest to use affiliate programs out there. The whole interface is very user-friendly and intuitive. However, for a rookie, things can get overwhelming as things are a little crowded. All the tools and features are structured very nicely and everything you could ever want is just a click away.
The Help and Support areas of the program is one of the best in the world. This comes as no surprise since we are dealing with one of the oldest and most popular affiliate marketing programs out there. Affiliates get a toll free phone and can always submit a ticket with their question, whatever it is related to. They will generally receive an e-mail with the answer anywhere from 30 min to a few hours at most.
Reporting and Tracking
Amazon Associates offers one of the best tracking systems out there. This is also one reason why it is in the top 2 affiliate marketing programs. You can have several tracking ids so you can always know which tools are more profitable so you can always make adjustments. You also benefit from very detailed reports. You can select whatever period you want and a list will show up with all relevant statistics.
This chapter is why Amazon Associates only ranks third in our top 2 best affiliate marketing programs. It may have amazing features and support, an easy to use interface and can even have the best tracking and reporting in the world, but what really attracts affiliates to promote is the profitability aspect. Amazon Associates currently has cookie duration of only 1 day which is very low. This means that once people click and affiliate link, all purchases that person makes within 24 hours will earn a commission for the promoter. The commission rate is also pretty low at around 4%. This may increase with sales volume, but still it won’t get past 6%.
#1 Commission Junction
Commission Junction is the best in the world and as a result, the #1 affiliate marketing program in our top. Unlike Amazon Associates, this is a relatively new program. It specializes mostly on digital products rather than physical ones. This eliminates a whole set of problems like storage and shipping. The reason it is number one in our top 2 affiliate marketing programs is because it has some amazing features and managed to outperform the industry leader Clickbank. So let’s take a look at the criteria we used to analyze them and see why it is the best affiliate marketing program.
Features and Tools
In terms of features offered, Commission Junction is clearly ahead. Its features and tools are even better and more diverse than Amazon’s. This is a huge bonus as it drastically simplifies the work of affiliates. Among its most innovative features is the email correspondence between an affiliate and a publisher. Affiliates can now contact the publisher and ask questions. They also get notified by email when links are no longer working or have expired.
Ease of Use
The platform is very simple to use. This is one of the reasons it overtook Clickbank and this is definitely one of the reasons it is the best affiliate marketing program. The whole interface is very simple and user-friendly. You don’t get that crowded feel you get with Amazon Associates or Clickbank.
The toll free number given on the website is a first support option. According to people, the maximum amount of time they had to wait was 4 minutes. Of course they can always submit tickets with any questions and they will get an email right away. They also have one of the most complete and detailed FAQ sections.
Reporting and Tracking
The reporting section allows for very detailed statistics and reports that are meant to help out affiliates optimize their performance.
This is one of the reasons why it is the number one affiliate marketing program. Unlike Amazon, Commission Junction deals mostly with digital products. This means drastically higher commissions up to 75% of the value of the e-product. This is a very high incentive for affiliates but also presents new challenges.